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Arab Open University
Faculty of Business Studies
Business Functions in Context II
B203B – Second semester 2017-18
Tutor Marked Assessment
Human Resource Management and competitive advantage
Essay Question (100 marks, 1000 words)
Using the human resource department for recruitment, training, development and retaining employees can give any organization a competitive advantage. Some organizations became very successful in their markets by establishing an employee centered culture.
Discuss how HRM activities enable organizations to become more competitive in their markets. Use an example of a well known organization that had been successful. In your essay make sure to cover the following main points:
• Recruitment and selection
• Training and development
• Reward structure and motivation
• Retention
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