ÔÑßÉ ÓÇäÏíÓß SanDisk ÇáÊÇÈÚÉ áæíÓÊÑä ÏíÌíÊÇá Western Digital
ãä åí ÓÇäÏíÓß SanDisk - ãä åí ÔÑßÉ ÓÇäÏíÓß SanDisk
ÓÇäÏíÓß SanDisk ÇáÇãÑíßíÉ - ÓÇäÏíÓß SanDisk ááÝáÇÔÇÊ
Western Digital Buys SanDisk for $19 Billion
combination of Western Digital and SanDisk
Western Digital officially owns SanDisk



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íÞÚ ÇáãÞÑ ÇáÑÆíÓí áÔÑßÉ Western Digital æ SanDisk Ýí ßÇáíÝæÑäíÇ ¡ æáßä ÇáÅÚáÇä ÇáÊäÙíãí ÇáäåÇÆí Çáíæã íÃÊí ãä æÒÇÑÉ ÇáÊÌÇÑÉ ÇáÕíäíÉ. æÞÇá ÓÇäÌÇí ãåÑæÊÑÇ ÇáÑÆíÓ ÇáÊäÝíÐí áÔÑßÉ ÓÇäÏíÓß Ýí ÈíÇä Åä ÔÑßÊå "ÊÊØáÚ Åáì ÇáãÓÇåãÉ Ýí äÌÇÍ æíÓÊÑä ÏíÌíÊÇá áÃäåÇ ÊÊÍæá Åáì ÔÑßÉ ÑÇÆÏÉ Ýí Íáæá ÇáÊÎÒíä". ÓíÊã ÅÈÑÇã ÇáÕÝÞÉ ÑÓãíðÇ ááÃÈÏ íæã ÇáÎãíÓ 12 ãÇíæ.

Western Digital buys SanDisk on Oct. 21, 2015, hard-disk drive maker Western Digital Corporation
agreed to buy SanDisk for a total equity value of $19 billion in cash and stock.

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Why WD did that? There were 3 main reasons
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Reason 1: Enter the Growing SSD Market

Western Digital, founded 49 years ago, is an industry-leading developer and manufacturer of storage solutions that enable people to create, manage, experience and preserve digital content, and it has its traditional business model built around volume business from the PC ecosystem.



However, according to the Wall Street Journal, Western Digital was facing challenges to its core hard-disk-drive business in the past years, which has been under pressure from the success of sales of Apple Inc.’s iPad and other tablet computers that store data on flash-memory chips rather than on magnetic disks. Here, this combination represents another effort by a leading vendor from traditional IT computing repositioning itself for the demands of digital IT computing. SanDisk is a global leader in flash storage solutions. For more than 27 years, SanDisk has expanded the possibilities of storage, providing trusted and innovative products that have transformed the electronics industry.



WD boasts its HDDs for a long time. But with the development of SSDs, SSDs have displaced HDDs in higher-end tablets and PCs over the past few years since the former is smaller, faster, and doesn't have damage-prone moving parts, which put a big impact on Western Digital.



From the image above, you can see the competition in the SSDs market. Western Digital just held 10.2%. That is to say, to enter the SSD market, WD needs to buy other companies like SanDisk for more market share.

Why does WD choose to acquire SanDisk rather than any other companies like INTC, and Samsung?

If WD plan to buy INTC (one of the world's largest and highest valued semiconductor chip makers, based on revenue), the cost would be much higher.
Note: Intel's market capitalization is $162.97 billion (February 21, 2015).

Besides, it’s clear that Samsung will not work with WD since it has sold HDD division to Seagate with keeping its SSD business. And, WD didn’t acquire Micron largely because Micron’s SSD technology was in its infancy.

Reason 2: Access to the 3D NAND Flash Technology

What is NAND flash memory? It is a type of non-volatile storage technology that does not require power to retain data.
SanDisk is a major player in the NAND flash memory market with flash products spanning consumer flash cards and USB sticks to client and enterprise SSDs as well as storage systems and supporting software.
WD PC HDD business is declining because of the weak PC market but also because SSDs are encroaching that space.
Without access to NAND flash at cost, it would be difficult for WD to participate in that space and to compete with NAND players in the enterprise space.
According to Jeff Janukowicz, research vice president at IDC, this combination could give WD an instant foothold in the global, non-volatile NAND flash memory market, securing long-term access to SSD technology at a lower cost.

Reason 3: Remain Competitive
There is another factor: competition



Seagate has already made strategic purchases in flash technology, including product lines that are direct competitors to SanDisk in the enterprise.

WD needed to access to SanDisk's NAND technology to better compete in the market for solid-state drives used in cloud computing, data centers, smartphones, and laptops.

Influence and Development after WD Buys SanDisk

As the storage industry attempts to reorient itself with an eye on the future, the acquisition seemed like a very canny move on the part of the hard disk giant. With this acquisition, WD gets the substantial non-volatile memory (NVM) intellectual property and acquired flash memory manufacturing through the SanDisk jointed venture with Toshiba. In addition, this combination enabled WD to vertically integrate into NAND.



For Both WD and SanDisk

Besides, WD and SanDisk's complementary product lines (HDDs, SDDs, cloud datacenter storage solutions and flash storage solutions) will provide the foundation for a broader set of products and technologies from consumer to data center.
The two sides have strong R&D and engineering capabilities and a rich base of fundamental technologies with over 15,000 combined patents issued or pending worldwide.

For Storage Component Business

Finally, this combination could undoubtedly trigger other mergers and acquisitions in the storage component business. Within a few years, the non-volatile memory industry could undoubtedly look much different than it does today.

ÑæÇÈØ åÇãÉ :
https://www.facebook.com/SanDiskMiddleEast/
https://shop.westerndigital.com/sandisk

ÇáãÑÌÚ:
https://ar.wikipedia.org/wiki/%D8%B3...8A%D8%B3%D9%83